What do you do when you hit rock bottom? If you’re Gayle Martz, author of IT’S IN THE BAG, you use it as foundation to propel yourself to the top. Martz openly shares her entrepreneurial struggle to turn an idea into a multi-million-dollar business at a time when she had just lost her fiancé, job, and home. “This period of my life was rough, but in retrospect I can see that it was fundamental in making me the kind of person who is able to rise above, create a business from nothing, and move forward,” says Martz. Starting a business is not easy and the truth is businesses do fail. Which is why it is important to learn from other people’s experiences (and mistakes). Martz is the founder and former CEO of The SHERPA Pet Trading Company, where she designed, manufactured, and marketed the iconic SHERPA Bag. While she ultimately had a very successful career, it didn’t come without failures, which she discusses in her book in hopes of helping those who might be interested in starting a business of their own or inspiring those currently struggling as an entrepreneur.
While Martz’ book is chock full of valuable information, she shares three tips to help people who might be struggling.
Crying is a waste of time; it ruins your makeup
Yes, she cried. But did crying get Martz to where she is today? No. She confesses to readers that there was a point in her life when she had to pick herself out of her bed after days of crying and tell herself she has no time for this wasted wallowing. “Crying does not accomplish anything except for ruining your makeup,” says Martz. In the world of business, you already have trouble finding enough time in the day, so don’t spend it on activities that won’t help you with your ultimate goal of success. Stop crying and start doing. Doing what, exactly? In her book, Martz breaks down exactly what you need to do to evaluate if you have a viable business idea. Time is much better spent going over that checklist then crying!
Pray with Intent
Every entrepreneur needs to find an activity to calm their mind and give them peace. For Martz it is prayer. When her work brought her to Paris, she would find a Cathedral to go into and pray. “My faith has always been an important part of my life, especially in my entrepreneurial journey with SHERPA. I think the role that spirituality plays in my life can be applied universally to anyone who believes in a power greater than themselves.” Martz encourages readers to find their own version of the cathedrals of Paris. It might be a local church, it might be a park, and it might be the beach-any place that feels “holy” to you. “It is important to try to connect to your spiritual side in a meaningful way. Pray with intent,” says Martz.
Climb Over Negativity
All entrepreneurs can relate to that feeling. When you have an idea that you can’t get out of your head and are passionate about turning into a business venture. “The feeling grows and multiplies until it becomes part of the fabric of your being,” says Martz. That passion might be off-putting to others who might try to talk you out of spreading your entrepreneurial wings, so it is up to you and only you to be strong and push past whatever is disempowering. “I operate from emotional intelligence. We entrepreneurs have no choice. We operate with intent and do the very best we can do. We climb over the negativity,” says Martz.
When you find the one thing you really want to do, don’t let anything stop you. “We are all on our own journey in life. I want to share my story and experiences with you in hopes that it helps you become the person you want to be,” says Martz. For pages of inspiration and valuable tips on how to turn a passion into a business, check out IT’S IN THE BAG.
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