This post is sponsored by Hair Biology. All opinions are my own.

If you’re 45 or older, you know that hair changes as we age.  Hair gets more dry, brittle, frizzy and might lose its natural color — turning gray, white or silver. SO…as a Hair Biology Partner I’m  excited to tell you about the new specially formulated Hair Biology Soft & Hydrated line of hair care products created specifically to not only clean and condition — but to increase hair elasticity and shine while supporting hair growth with ingredients like biotin that improves keratin infrastructure and aids strong healthy hair growth, plus antioxidants known to increase hair’s elasticity while restoring shine and vibrancy. All the good stuff, while being free of parabens and dyes. 

The new Hair Biology haircare line exclusively available at Target includes a luscious moisturizing shampoo, a light yet effective daily conditioner, a hair soothing argan oil taming serum that is perfect for controlling flyaways and frizzies and a deep 2-minute hydration hair mask that I use once a week for extra deep conditioning.  

Since my hair gets styled and heated up daily, it is an ongoing challenge to keep it its best condition.  I’m all for hair styling products that showcase how we can be #BolderNotOlder and this new #HairBiologyMoisurizingCollection at #TargetBeauty does that and more. I can very easily give these products a two-thumbs up, five star rating.  

Watch my Instagram video to see my step-by-step hair care routine!  The day I filmed the video, I used every single product sequentially. I was awestruck by how silky and smooth my hair felt.  Also? It looked great the next day, which is something that never happens with me since my hair is very fine.  Priced right for every budget, I can absolutely endorse the Hair Biology haircare collection available at @Target