Did you ever wonder who is creating those stereotypical views about age, aging and getting older? Is it advertising agencies? Companies trying to scare us into using their products? Someone? Or something else?
Maybe you’d be surprised to know that research* confirms that it is mostly people under age 40 who worry about aging the most! In fact, when they’re not worrying about aging, they’re worried about dying.
Meanwhile, if you asked most people I know that are #over50 or if you spent a day or two reading the 600,000+ comments that have been posted in response to my #SilverDisobedience daily blogs, you’d know for sure that most of us #50+ are worried about what we’re doing next to LIVE OUR LIVES to the full tilt, maximum capacity of living!
We’re not sitting around looking in the mirror and analyzing our faces all day because we’re far too busy! Yes, we see our wrinkles. Sometimes (like happened to me yesterday when looking at some images for an upcoming ad campaign) they startle us. But you know what? For the most part, we can accept them as a right of passage that some people don’t reach.
Many of us are caring for spouses, children or grandchildren. But we haven’t stopped growing, adventuring, exploring, learning, doing, renewing and more.
Perceptions of those #50plus are changing into the reality that we’re #50plusandfabulous I see this happening in real time. Advertisers are waking up. Every time I’m cast for a new commercial or advertisement — the clothes, the script, the ideas? They’re getting more real. It’s not happening in an instant. But it is happening…and we, all of us Silver Disobedients™ are ready.
I’m @DianGriesel aka @SilverDisobedience — the author of The Silver Disobedience® Playbook (link in my bio or buy one at amazon!) ✨ I’m a Perception Analyst who shares my Daily Meditations for other Ageless, Passionate & Curious People. Modeling info @Wilhelminamodels —other info in my bio & on my websites. *2018 Research study by @mccann_mw
Thanks @Pat.Tracey for grabbing this #behindthescences #onset iphone shot.